Picture 1 of 2

Stock photo
Stock photo
A Primer on Consumer Behavior: A Guide for Managers by David Stewart, Paperback - Picture 1 of 2
A Primer on Consumer Behavior: A Guide for Managers by David Stewart, Paperback - Picture 2 of 2

A Primer on Consumer Behavior : A Guide for Managers by David W. Stewart (2018, Trade Paperback)

Be the first towrite a review.
  • helvic55 (59998)
  • 99.4% positive feedback
Price:
$14.99
Free shipping
Estimated delivery Mon, May 13 - Mon, May 20
Returns:
30 days returns. Buyer pays for return shipping.
Condition:
Brand New
Author: David W. Stewart. The book includes "points to ponder" that link basic concepts to marketing practice. This book is intended to provide a quick, highly accessible introduction to key issues and concepts necessary for understanding market demand, designing successful products and services, and for creating effective marketing programs.